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Thursday, February 13 • 2:15pm - 3:00pm
Digital Strategy and marketing to engage the customers

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The objective of the session is to focus on what does it take from an organizational leadership perspective to become “digital” and then using these technologies to engage customers.

avatar for Sudin Apte

Sudin Apte

CEO and Research Director, Offshore Insights Research
Analyst advising clients on vendor selection, governance, new strategy/markets, emerging technologies... Currently researching "Digital Business Valuechain" and "CMO as Buyer for outsourcing" in addition to my regular research topics

avatar for Ipsita Dasgupta

Ipsita Dasgupta

Chief Marketing Officer, GE South Asia & Greater China, GE
Ipsita Dasgupta serves as the Chief Marketing Officer - GE South Asia and Greater China. In this role, Ipsita’s priorities include building new business strategies to increase GE’s footprint and define region and country-centric solutions for customers. Her mandate includes developing... Read More →
avatar for Judi Israel Rosen

Judi Israel Rosen

Founder & CEO, The Colchester Consulting Group
Judi has 30 years of experience as a Fortune 500 strategy consultant and personal advisor to CEOs. Drawing on rich experience in strategy, reengineering, large scale change management, and executive development, Judi works directly with CEOs and executive teams to realize significant... Read More →
avatar for Jeff Womack

Jeff Womack

Jeff Womack is Senior Vice President and Chief Marketing Officer at NTT DATA, Inc., a Global IT Innovator delivering technology-enabled services and solutions to clients around the world. He is responsible for integrated marketing, external and internal employee communications, analyst... Read More →

Thursday February 13, 2014 2:15pm - 3:00pm IST
Grand Ballroom I Hotel Grand Hyatt, Mumbai

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